Breda (The Netherlands), 30 October 2024 – As the year draws to a close, Ritchie Bros. is kicking off its “Finish Strong, Start Stronger” campaign, designed to help equipment owners maximize their returns before year-end. This campaign offers a strategic opportunity to clear inventory, free up capital, and optimize storage space in preparation for a strong start in 2025. Moreover, it delivers an exceptional range of high-quality equipment to buyers across multiple sectors, including construction, mining, agriculture, and transportation.
With different flexible sales solutions, from unreserved auctions to Make Offer / Buy Now Online Marketplace-E and tailored solutions, Ritchie Bros. ensures price premium performance by leveraging its global buyer network and extensive expertise in equipment transactions.
This campaign builds on the success of the previous Super September initiative, which achieved remarkable results. During this campaign, Ritchie Bros. conducted eight online auctions—six in Europe, one in the UAE and another one in Australia—attracting almost 15,000 registrations from eager buyers. Notably, 41% of these participants hailed from outside the host countries, highlighting the company’s extensive global reach. In total, more than 13,100 heavy equipment lots were sold, with over 5,500 lots purchased by international buyers. The September auctions engaged more than 4,000 successful buyers.
“Ritchie Bros. empowers sellers to take control of their inventory by helping them unlock the full potential of their assets. As the largest unreserved auction company worldwide, we’re committed to attracting buyers from across the globe to our upcoming November and December auctions. With comprehensive end-to-end support, we handle every aspect of the transaction, ensuring a seamless and secure process from start to finish,” said Sam Wyant, President Ritchie Bros. International Sales.
Upcoming auctions present a prime opportunity for both buyers and sellers to finish the year strong, making the most of Ritchie Bros.’ global reach and market-leading auction solutions.
- United Kingdom: 6-7 Nov
- New Zealand: 14 Nov
- United Kingdom: 20 Nov
- Germany: 20-21 Nov
- Netherlands: 27-28 Nov
- Australia: 27-28 Nov
- Spain: 28-29 Nov
- France: 3-5 Dec
- Italy: 5-6 Dec
- United Arab Emirates: 10-11 Dec
- United Kingdom: 11-12 Dec
- Marketplace-E | Online Reserved Marketplace
For more information about how to sell in the End of the Year campaign, visit rbauction.com/sell.
About Ritchie Bros.
Ritchie Bros., an RB Global, Inc. (NYSE: RBA) (TSX: RBA) company, is a global asset management and disposition company, offering customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets. Operating in a number of sectors, including construction, transportation, agriculture, energy, mining, and forestry, the company’s selling channels include: Ritchie Bros. Auctioneers, the world’s largest industrial auctioneer offering live auction events with online bidding; IronPlanet, an online marketplace with weekly featured auctions and providing the exclusive IronClad Assurance® equipment condition certification; Marketplace-E, a controlled marketplace offering multiple price and timing options; Ritchie List, a self-serve listing service for North America; Mascus, a leading European online equipment listing service; Ritchie Bros. Private Treaty, offering privately negotiated sales; and sector-specific solutions GovPlanet, TruckPlanet, and Kruse Energy. The company’s suite of solutions also includes financing and leasing through Ritchie Bros. Financial Services. For more information about Ritchie Bros., visit RitchieBros.com.
