Royal Tyres, the Durban-based South African tyre business with 87 years in the Southern African market, has entered a strategic partnership with Ascenso, the Indian-headquartered global tyre manufacturer, which will bring international mining tyre technology and engineering capability closer to customers across Southern Africa. With Ascenso’s giant ROTR range being launched ahead of Electra Mining Africa 2026, both companies will showcase their collaboration to mining and industrial customers.
Local strength meets global engineering
The partnership combines Royal Tyres’ distribution network and customer relationships, built since 1939, with Ascenso’s global expertise, product portfolio, investment and engineering capabilities. Founded in 2019 by the Mahansaria Group,
Ascenso is a global leader in the Agriculture, Forestry and Construction (AFC) tyre segment, with its tyres sold in more than 100 countries. Building on this global foundation, Ascenso is now entering the high-performance mining segment with a full range designed for both underground and surface mining applications, covering large and ultra large all-steel radial OTR tyres. This expansion is backed by an investment exceeding US$100 million and a state-of-the-art manufacturing facility in India, reflecting Ascenso’s long-term commitment to the global OTR and mining market.
For mining and industrial operators in the region, the partnership means greater access to global tyre expertise while benefiting from the local knowledge and support of an established regional business. Royal Tyres’ understanding of the operating conditions and requirements of the Southern African mining sector will complement Ascenso’s international product and engineering capabilities.
“Southern Africa has a unique and demanding operating environment, making local market knowledge and customer relationships particularly important. Royal Tyres provides that local strength, while Ascenso brings our global product, investment and engineering capabilities. This creates a strong foundation for long-term growth and closer engagement with customers in the region,” says Mr. Yogesh Mahansaria, MD, Ascenso Tyres.
“Ascenso brings significant global expertise in tyre development and engineering, while Royal Tyres understands the market, customers and operating environment in Southern Africa. Together, we can offer customers a stronger proposition backed by both international capability and local support,” says Mr. Akshay Patel, CEO, Royal Tyres.
Meet Royal Tyres and Ascenso at Electra Mining Africa
Visitors to Electra Mining Africa 2026, taking place from 7 to 11 September at the Johannesburg Expo Centre in Nasrec at Stand P20, will meet the leadership team from both businesses and learn more about the partnership and their offering to the mining and industrial sectors.
